For Nonprofits & Community Organizations

Sponsorships & Partnerships for
Nonprofits & Community Orgs

Whether your organization runs its own community sports programs, or has no sports program at all, Zubie Five helps you turn sports into a real awareness and donor-growth channel — not just a once-a-year ticket-night fundraiser.

Partner With a Local Pro or Minor League Team
Beyond the $5-Off-a-$20-Ticket Night

The default nonprofit-sports partnership is a ticket discount and a scoreboard mention. It's easy to set up — and it caps out fast.

A discount code, a banner, and a "thanks for supporting the community" tweet — once, for one night
No new donor contact information collected, no repeat touchpoint, no way to measure what it actually did
The relationship resets to zero next season — there's nothing to build on
What a Real Partnership Actually Looks Like

A structured partnership treats the team's audience as a channel, not a one-off favor — with multiple touchpoints across a full season.

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Combined Community Events

Joint 5Ks or walks, a volunteer day with players at your facility, or a tabling presence built into the team's own community events — not a one-off, a recurring fixture on both calendars.

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In-Game Interaction Moments

A pregame meet-and-greet, an on-field or on-court recognition moment, a mascot appearance at your own event — the kind of access that makes attendees remember your name.

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Shared Social Video

A short player PSA, or behind-the-scenes content, co-posted across both organizations' channels — real reach-doubling, not a static logo on a banner nobody photographs.

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On-Site Donor Capture

An email or text-to-give signup moment built into the game night — a scoreboard prompt, a booth, a raffle for team merch — so the night produces donor leads, not just a discounted ticket stub.

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A Season-Long Structure

A recurring "Community Champions Night" series or a season-long cause designation, instead of a single date — so the partnership compounds instead of resetting every year.

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Bundled Into Sponsor Packages

Brands increasingly want both visibility and cause alignment. A nonprofit tie-in makes a team's sponsorship package easier to sell — which gives your organization real leverage in the conversation, not just a favor being granted.

The Impact — For Both Sides

For the Nonprofit

  • Reach far beyond your existing donor base and mailing list
  • Borrowed credibility from a team or event your community already trusts
  • A real donor-acquisition funnel — names and emails, not just foot traffic
  • Authentic content (photos, video, player appearances) for your own channels
  • A repeatable, growing relationship instead of a one-time ask

For the Team or Event

  • A specific, differentiated community-relations story — not a generic "we give back" claim
  • Real content: players and staff shown doing something, not just posing with a check
  • A sponsor package that's easier to sell, because a cause is already built in
  • Incremental attendance and goodwill from the nonprofit's own audience showing up
  • A structured partner relationship it can point to in its own community reporting
How Zubie Five Structures It

We sit in the middle of this relationship the same way we sit between an organization and a brand sponsor — matching, structuring, and measuring it.

1
We Find the Right Fit
We match your mission to the local pro, minor league, or major sporting event whose audience and values actually align with yours.
2
We Negotiate the Real Terms
We structure the specific activations — events, in-game moments, content, donor capture — as a season-long partnership, not a single-night favor.
3
We Report the Impact
After each activation, we put together the same kind of performance report we build for brand sponsors — so both sides can see it worked, and want to renew.
Illustrative Example — Not an Actual Client

A local Boys & Girls Club chapter partners with its market's Double-A baseball team for a season-long "Community Champions Night" series: pregame meet-and-greets with players for club members, a joint volunteer day at the club's facility, co-posted video content across both organizations' social channels, and an on-site donor signup table at each game. The club leaves the season with new donor contacts it never had access to before — not just a stack of discounted ticket stubs.

How this is priced: brokering a partnership like this is scoped and priced per engagement, based on the size of your organization and the scope of the work — not on commission, since these partnerships often don't involve sponsorship revenue changing hands. Our How We're Paid page covers the commission structure that applies when we're finding and closing sponsorships for you.

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Attract Sponsors for Your Own Programs
Nonprofits & Community Sports Organizations

If your organization runs its own programs, events, or teams, your mission creates authentic alignment that corporate brands are actively seeking. Zubie Five helps you translate that mission into a professional sponsorship program that attracts local businesses, regional companies, and national brands with CSR goals that match yours.

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Community Impact Sponsorships
Program naming rights, mission-aligned partnerships, and co-branded community initiatives that align with a brand's CSR objectives.
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Event & Gala Title Sponsorships
Naming rights and premier brand placement at your signature annual events, galas, and fundraising tournaments — including golf hole and cart sponsorships at tournament fundraisers.
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Newsletter & Communication Sponsorships
Brand placement in your regular community communications — newsletters, email blasts, and event updates — reaching hundreds of families per month.
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Field & Facility Signage
Venue signage at every program site — fields, courts, gyms, and community spaces used by your participants.
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Social Media & Digital Presence
Coordinated social media brand mentions across your organization's platforms and email lists.
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Award & Recognition Sponsorships
Brand association with participant recognition — trophies, awards, scholarships, and milestone celebrations.

Multiple branches or sites? See how a multi-location program works →

The Zubie Five Process
How We Work With Your Organization
1
We Value Your Assets
We analyze your organization's audience, location, and assets to calculate their true fair market value — using the same methodology as pro sports agencies.
2
We Find Your Sponsors
We identify, pitch, and negotiate with local businesses and national brands on your behalf. You focus on your program — we focus on finding the money.
3
You Pay Nothing Upfront
Zubie Five is 100% commission-only. We earn a percentage of what we close — nothing until a deal is signed. Zero financial risk to your organization.
A Different Kind of Fundraising
Nobody Has to Sell Anything

Most community fundraising works by asking the people who already paid. Members, donors, and supporters who already gave once get asked again — to sell, to donate, to show up, to ask their neighbors and coworkers, or to work a restaurant night where a missed mention, a forgotten code, or a distracted cashier means the sale happened and the program never saw a dime of it.

Sponsorship asks businesses with marketing budgets instead. A local business buys visibility in front of a community it wants to reach. It's a purchase, not a favor. Your staff and volunteers run the program, your board governs, your supporters engage with the mission — and no one has to stand outside a grocery store with an order form.

Someone still has to make the flyer, the tier sheet, the donation letter — usually a board member or volunteer with no design background and no pricing methodology to work from. The result is typically underpriced, because nobody involved has done this enough times to know what the ask should actually cost.

A local business asked for a small amount by a different program, a different volunteer, and a different letter every few months — with no idea what any of it bought them — has been trained by experience. Declining the next ask isn't a rejection of your mission; it's a rejection of a process that never worked for that business either.

That doesn't mean your gala, tournament, or signature event stops working — those build community beyond the money, and they're worth keeping. Sponsorship replaces the grind of product sales and repeat donation asks, not the events your organization is already proud of.

Netting $5,000 through a typical product fundraiser takes selling something like 5,000 chocolate bars at standard margins. The same $5,000 is about four sponsors at $2,000 each, after commission — conversations your staff and volunteers don't have to have.

Want the numbers behind this, and what fundraising still does better? Read the full sponsorship-vs-fundraising case Not sure where your organization stands? Get your free Sponsorship Readiness Score
Complete Transparency
How We're Paid

Commission-only. We earn 15–30% of the sponsorship revenue we close for you, scaled to deal size — larger deals, lower rates. Renewal rates decline every season and never reach zero. We're paid only on money you actually collect, never on signatures.

We work with organizations where the total sponsorship opportunity is $1,000 or more per season. There's no minimum on any individual sponsorship — five outfield banners at $200 each is a program we'll build. One $200 banner with nothing else to sell isn't.

If you're not sure what you've got, our valuation tool is free and we'll walk through it with you.

See the full commission structure →

Bringing this to a board? See the questions they'll ask →

Common Questions
Frequently Asked Questions
Do we need an existing relationship with the local team? +
No. Finding and approaching the right local team, league, or event on your behalf is exactly what Zubie Five does — you don't need an existing contact or relationship to get started.
Does this only work for large national nonprofits? +
No — local chapters and independent community organizations are often the best fit, since local teams and events are looking for community partners in their own market, not a national brand relationship.
Does being a 501(c)(3) help us attract sponsors? +
Significantly, yes. Many brands have CSR budgets specifically for nonprofit partnerships, and sponsoring a 501(c)(3) may offer tax advantages to the business. We lead with your nonprofit status in our pitches to brands with community investment goals.
Can we use sponsorship revenue alongside grants? +
Absolutely. Sponsorship revenue is unrestricted in most cases — meaning you can use it flexibly alongside restricted grant funding. We help you build a sponsorship program that complements, rather than conflicts with, your existing funding sources.
We are volunteer-run. How much of our time does this take? +
We minimize the demand on your volunteers. We handle outreach, pitching, negotiation, and proposal writing. We need your input at the beginning to understand your organization and at the close to approve agreements — the heavy lifting is ours.
How is Zubie Five different from just applying for grants? +
Sponsorships are not grants — they are marketing partnerships. Brands pay for visibility and community alignment, not out of philanthropy. This means faster decisions, no lengthy applications, and renewable multi-year relationships that grow over time.
Our registration platform already offers sponsorship money — why do we need this? +
Platform-based sponsorship programs are usually a guaranteed minimum from a national brand pool, matched automatically once you're a paying customer — not money someone found specifically for your organization. Keep that revenue; it's real. What I add is different: I look at your actual inventory, price it against real local market data, and go make calls to businesses in your own community. Those aren't competing income sources — most organizations run both at once.
How do I know Zubie Five won't take our sponsor's money and disappear? +
Zubie Five is never the merchant of record. Your sponsor pays your organization directly, into your own account. Zubie Five then sends your organization a separate invoice for commission, after the money is already in your hands. There's no point in the process where Zubie Five touches a sponsor's payment.
What happens if we sign and it doesn't work out? +
The representation agreement has no fixed term and can be cancelled by either side with 30 days' written notice. There's no penalty for ending the relationship, and you keep everything already closed.
Is this considered fundraising? Do we need to register as using a professional solicitor? +
Sponsorship and advertising payments are structurally different from charitable solicitation. A business paying for a banner or program ad is purchasing advertising — not making a donation, and Zubie Five isn't soliciting the general public on your behalf. This is why sponsorship revenue is treated differently under tax and state fundraising-registration rules than a donation drive. That said, I'm not a lawyer — I'd encourage your board to confirm this with your own counsel for your specific situation.
What happens to our sponsors if you can't continue operating? +
There's no long-term risk, because there's no long-term commitment. Nothing is paid upfront, and either side can end the agreement with 30 days' notice. If I were ever unable to continue, you'd keep every sponsor relationship already closed — those are yours — and you'd be free to find new representation for anything not yet closed.
Serving These Markets
Find Sponsors Near You

These are a few of the markets we're building in — not the full list. If you're outside these markets, reach out anyway — we take on new territory when the opportunity is right.

Tap your city or county to see local market details.

📍 Contra Costa County, CA 📍 Flagstaff, AZ 📍 Fresno, CA 📍 Imperial County, CA 📍 Inland Empire, CA 📍 Kern County, CA 📍 Las Vegas, NV 📍 Los Angeles County, CA 📍 Oakland, CA 📍 Orange County, CA 📍 Phoenix, AZ 📍 Reno-Tahoe, NV 📍 Sacramento, CA 📍 San Diego, CA 📍 San Francisco, CA 📍 San Jose, CA 📍 Santa Barbara County, CA 📍 Tucson, AZ 📍 Ventura County, CA 🌎 Not Listed? Reach Out Anyway →
Free Guides
Helpful Resources

Tap a guide below to open it.

Listing isn't selling. Sponsorship marketplaces put your inventory in a directory and wait for someone to find it. We build the packages, identify the businesses, make the calls, and close the deals. If nobody's reaching out to your program today, a listing won't change that.

Your Mission Is Your Biggest Asset. Let's Monetize It.

No upfront cost. No contract term. Just results. Get started with a free sponsorship valuation today.

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