The Orange County Market
Why Brands Are Investing Here
Orange County is one of the most affluent and densely populated counties in Southern California — a strong market for brands looking to build lasting trust with local families through youth sports.
Population
3.17M
Orange County — part of the greater Los Angeles metro area.
Source: California Department of Finance, E-2 County Population Estimates, July 2025
Estimated Youth Sports Participants
276K
Ages 6–17 playing organized sports.
Zubie Five estimate — Census population × ages 6–17 share × Project Play participation rate
Community Reach
827K
Estimated combined reach across participating families, siblings, and spectators.
Zubie Five estimate — participants × 3.0 household factor
County-level figures. Neighboring counties are covered on their own pages and are not included here.
Get Started
Whether You Run a Program or a Business
🏟️
I Run a Youth League, School Program, or Nonprofit
Find corporate sponsors for your Orange County organization — jerseys, field signage, tournaments, and more — and put the support back into your kids' season.
See Options for Organizations →
Common Questions
Orange County FAQs
Do you work with organizations throughout Orange County? +
Yes — we work with youth leagues, school athletic departments, and nonprofits across Orange County, including Anaheim, Irvine, Santa Ana, Huntington Beach, and Newport Beach, with an established track record across Arizona, California, and Nevada and availability nationwide.
What kind of Orange County businesses sponsor youth sports? +
Local restaurants, healthcare providers, auto dealers, real estate agents, and national brands looking for authentic community touchpoints in an affluent market all sponsor through Zubie Five.
How much does it cost my organization? +
For youth leagues, high school athletics, and nonprofits, getting started costs nothing, and we're only paid when sponsor money reaches your organization: a flat 20% commission with no seasonal minimum. Pricing for other programs, including bundled city and parks & rec programs, is discussed directly. Everything is in writing before we make a single call, and the full details are open for anyone to read on
How We're Paid.
Ready to Bring Sponsors to Your Orange County Program?
Your sponsors, found and handled, so your volunteers can get back to the kids.