Southeast is a market where Zubie Five works to order rather than from a standing roster: a program starts from your target audience, footprint, and budget, and we find and vet the organizations that fit. Zubie Five has an established track record across Arizona, California, and Nevada and is available nationwide.
These are the combined totals of the market pages below, not an additional audience, and they count the cities only, not their suburbs. Each market has its own page with local detail.
| Market | Population | Est. youth participants | State high school participants, 2024-25 |
|---|---|---|---|
| Atlanta, GA | 520K | 45.2K | 211,177 (Georgia) |
| Birmingham, AL | 196K | 17.1K | 172,332 (Alabama) |
| Charlotte, NC | 943K | 82.1K | 207,548 (North Carolina) |
| Jacksonville, FL | 1.01M | 87.9K | 308,396 (Florida) |
| Miami, FL | 487K | 42.4K | 308,396 (Florida) |
| Nashville, TN | 705K | 61.3K | 123,510 (Tennessee) |
| Orlando, FL | 335K | 29.1K | 308,396 (Florida) |
| Raleigh, NC | 500K | 43.5K | 207,548 (North Carolina) |
| Tampa, FL | 415K | 36.1K | 308,396 (Florida) |
State high school participation is the NFHS count for the whole state (1,022,963 across the 5 states above), where a student in two sports counts twice. Source: NFHS, 2024-25 High School Athletics Participation Survey. A program can include any market in Southeast, listed or not.
The first findings from each market page, each with its source. Open a market for everything we've found there.
The Atlanta United Community Fund granted $345,000 to the Atlanta Public Schools Department of Athletics for soccer programs. APS soccer draws between 800 and 1,000 student-athletes a year, 12 to 15 percent of all APS sports participants.
In spring 2025 the Arthur M. Blank Family Foundation, with the Atlanta Falcons, provided grants to 304 Georgia high schools to launch or support girls flag football, including 45 schools launching new programs that fall.
Charlotte-Mecklenburg Schools reports more than 139,000 students (139,328) and 184 schools throughout Mecklenburg County.
Mecklenburg County Park and Recreation lists youth girls' volleyball, baseball, basketball, flag football, soccer, and track and field.
The Miami-Dade County Youth Fair hosts year-round student athletics tournaments in swimming, cross country, tennis, golf, bowling, wrestling, badminton, and track and field, with thousands of middle and high school students competing each year under Greater Miami Athletic Conference, FHSAA, and NFHS rules. It also provides rent-free space for the Tamiami Youth Basketball Summer Camp and Miami-Dade County Parks programs.
A November 2019 Miami-Dade County School Board item recognizing the Miami Dolphins' Football Unites program says the Dolphins sponsored baseline concussion testing for more than 15,000 Miami-Dade high school athletes each year in all sports, hosted coaching clinics each year for more than 800 high school and youth coaches and parents, and donated football equipment to Miami Edison Senior High after a field house fire (2019, the latest year we have verified for this program).
Metro Nashville Public Schools reports 160 schools and more than 79,000 students.
Nashville Soccer Club and Metro Parks Nashville launched MLS GO, a seven-week recreational program for 250 youth ages 4 to 11 at Metro recreation centers, starting September 12, 2026, for a $35 registration fee.
Orange County Public Schools, the district that serves Orlando, serves nearly 208,000 students in 214 schools (2025-26) and is the eighth-largest school district in the nation.
The Orlando Magic's Youth Basketball Scholarship program offers financial assistance for summer youth basketball programming to Central Florida youth ages 7 to 17 of all skill levels who qualify for free or reduced lunch.
The City of Tampa runs recreation youth leagues, including basketball (ages 5 to 17, $5 per player), soccer (ages 5 to 13, $35 per player), cheerleading, girls softball, girls flag football, and esports, and partners with CANDO Sports on the year-round Team Tampa program.
The Tampa Bay Lightning unveiled the Tampa Bay Jr. Lightning youth program on Feb. 27, 2026, with Tier 1 (AAA) boys and Tier 2 (AA) girls teams, alongside its NHL and NHLPA Learn to Play program for ages 4 to 11, which features eight one-hour sessions.
A brand sponsoring a parent's own child's program has an 81% chance of that parent paying attention. Sponsoring youth sports generally — a program with no connection to their family — drops to 61%.
That 20-point gap is the reason we place regionally but sell locally. You get one agreement covering the region, and inside it, placements at the specific programs where your customers' kids actually play.
Source: Priority Partnerships / YouGov Sport, 2026
- We source and vet the organizations in the markets you choose, matched to your target audience and footprint
- Standardized activation menu — the same placement types priced consistently in every market
- Category exclusivity managed across the program, not negotiated org by org
- One agreement, one invoice — not dozens
- One performance report covering the full program, with dated placement photos and counted attendance from every organization
For multi-organization programs, we work directly with the brand, and the organizations in the program are never billed by us. Managed Market Programs are priced as a flat program fee rather than a commission, scoped to your campaign after a conversation about the markets, organizations, and workload involved.
We are never paid by both sides of the same deal. You'll know in writing which arrangement applies before anything is signed.
See how organization-side commissions work →
Tell Us Your Southeast Footprint
Give us your target audience, your markets, and your budget, and we'll tell you what's available and what it costs. If a single-market placement is a better fit than a regional program, we'll say so.