The Palm Springs Market
Why Brands Are Investing Here
Palm Springs carries one of the most celebrated concentrations of mid-century modern architecture in the world — Neutra, Lautner, and Albert Frey among the architects represented — alongside deep Rat Pack-era history (Frank Sinatra's Twin Palms estate is now a registered historic site) and its role as the administrative capital of the Agua Caliente Band of Cahuilla Indians, one of California's most populated Native reservations.
Population
45.1K
City of Palm Springs — a global center for mid-century modern architecture and Rat Pack-era history.
Source: U.S. Census Bureau, 2024 American Community Survey (via Data USA)
Estimated Youth Sports Participants
3.92K
Ages 6–17 playing organized sports.
Zubie Five estimate — Census population × ages 6–17 share × Project Play participation rate
Community Reach
11.8K
Estimated combined reach across participating families, siblings, and spectators.
Zubie Five estimate — participants × 3.0 household factor
Get Started
Whether You Run a Program or a Business
🏟️
I Run a Youth League, School Program, or Nonprofit
Find corporate sponsors for your Palm Springs-area organization — jerseys, field signage, tournaments, and more — and put the support back into your kids' season.
See Options for Organizations →
Common Questions
Palm Springs FAQs
Do you work with organizations throughout the Palm Springs area? +
Yes — we work with youth leagues, school athletic departments, nonprofits, and parks & recreation departments throughout Palm Springs and the rest of Riverside County, with an established track record across Arizona, California, and Nevada and availability nationwide.
What kind of Palm Springs-area businesses sponsor youth sports? +
Local restaurants, healthcare providers, hospitality and tourism businesses, real estate agents, and regional/national brands looking to reach Palm Springs' engaged, year-round community all sponsor through Zubie Five.
How much does it cost my organization? +
For youth leagues, high school athletics, and nonprofits, getting started costs nothing, and we're only paid when sponsor money reaches your organization: a flat 20% commission with no seasonal minimum. Pricing for other programs, including bundled city and parks & rec programs, is discussed directly. Everything is in writing before we make a single call, and the full details are open for anyone to read on
How We're Paid.
Ready to Bring Sponsors to Your Palm Springs Program?
Your sponsors, found and handled, so your volunteers can get back to the kids.