The Los Angeles Market
Why Brands Are Investing Here
Los Angeles is the second-largest city in the United States and the entertainment capital of the world — Hollywood, LAX, and a media and entertainment industry that touches nearly every neighborhood — a market where brands compete harder than almost anywhere else in the country for real community visibility, not another ad.
Population
3.86M
City of Los Angeles — the 2nd-most populous city in the US, after New York.
Source: U.S. Census Bureau, 2024 American Community Survey (via Data USA)
Estimated Youth Sports Participants
336K
Ages 6–17 playing organized sports.
Zubie Five estimate — Census population × ages 6–17 share × Project Play participation rate
Community Reach
1.01M
Estimated combined reach across participating families, siblings, and spectators.
Zubie Five estimate — participants × 3.0 household factor
Get Started
Whether You Run a Program or a Business
🏟️
I Run a Youth League, School Program, or Nonprofit
Find corporate sponsors for your Los Angeles-area organization — jerseys, field signage, tournaments, and more — at no upfront cost.
See Options for Organizations →🏢
I'm a Local Business Looking to Sponsor
Reach Los Angeles-area families through youth sports sponsorships — 67% of youth sports parents say they'd buy from the brand that sponsors their kid's team.
Source: Priority Partnerships / YouGov Sport, 2026
See Brand Opportunities →
Buying across multiple LA County markets? See our regional program →
Common Questions
Los Angeles FAQs
Do you work with organizations throughout the city of Los Angeles? +
Yes — we work with youth leagues, school athletic departments, nonprofits, and parks & recreation departments throughout the city of Los Angeles, and we're expanding into new markets across Arizona, California, and Nevada. Looking for the wider LA County area, including Pasadena, Long Beach, or the San Fernando Valley? See our LA County page.
What kind of Los Angeles-area businesses sponsor youth sports? +
Local restaurants, healthcare providers, entertainment and media companies, real estate agents, and national brands looking for authentic community touchpoints in one of the most competitive ad markets in the country all sponsor through Zubie Five.
How much does it cost my organization? +
Nothing upfront. We're commission-only — typically 15–30% of the sponsorship revenue we close for you, scaled to deal size, with renewal rates that decline every season. $1,000 minimum per season across your whole sponsorship program — no minimum on any single sponsorship. We're paid only on money you actually collect, and your exact rates are in your agreement before we make a single call. See the full commission structure →
Ready to Bring Sponsors to Your Los Angeles Program?
No upfront cost. No contract term. Just results.